Tuesday, August 21, 2012

Advantages and disadvantages of online auction sites


Characteristics of a good site for online auctions

Or site must have a political issue on privacy that ensures that the site will provide secure link, when a customer enter credit card information and does not sell customer information.
or very clear policies and procedures defined to be enacted when and if there is any wrong operation.
Evaluation or buyers and sellers to facilitate the identification of sellers that do not exist until the end of the bargain.
Commissions or and commissions shall be mentioned on the site. Most sites do not charge you any commission bidders, but sellers often have to pay small fees to list items and commissions on the sale of any item. Therefore, offerors shall compare the online auction sites for the fees and commission rates to get an idea of ​​current rates.
A good website or online auction shall have the option to escrow service such as PayPal. These services make the sale and purchase faster, preventing buyers and sellers to become an intermediary. The buyer can directly send the fees and payment services to small escrew, after receiving the funds escrew instructs sellers to ship the goods. When buyer receives the goods in acceptable condition, the funds are transferred to the seller through the service escrew.
o A good online auction site must have the international payment and delivery options. Commercial sites to support international sales.
Benefits of online auction sites
Online auction sites offer several advantages:
or online auction sites do not stop companies to pursue the sales of a product through traditional sales methods.
o An online auction site also reduces the cost of distributing a product. Can be stored in one place until ready for shipment. They also reduce the cost of packaging items for distribution to intermediaries such as retail stores. It will also protect goods from damage and keep them safe.
or online auction also helps small businesses to sell their products seasonal, discontinued or damaged often with profits and eliminate the expense of inventory to store.
Online auction sites or open the door to international markets for small businesses and help expand the global market. This is almost impossible to achieve through normal marketing channels.
online auction sites or even helping start-ups that offer new products and becomes easy to establish a market price based on supply and demand.
O These sites also help you find out what customers are willing to pay without time-expensive market research.

Disadvantages of online auctions

Online auctions provide buyers with the option of viewing yourself and evaluate the information before purchasing. This can lead to the possibility of fraud.

Another major drawback is that it is not possible for any company to participate in online auction. Companies need to host their own auction websites and for this they need to recruit qualified ....

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