Implementation of a strategic plan for your small and medium enterprises

I. What is a Strategic Plan?

Entrepreneurs or managers are often so worried about day to day problems in their immediate activities are lost sight of their ultimate goals. Taking a step back and review their work is essential. There is no guarantee of success, but without it a business is much more likely to fail. A strategic plan is not a Business Plan. It 'a document likely to be very short or short, while a business plan is very detailed and much more substantial. A solid plan will:

or serve as a framework for decision making or to ensure future support or approval, as required

o Provide a basis for more detailed planning

Ø Explain the business to others in order to inform, involve and motivate

Assist O performance monitoring and benchmarking as required

or stimulate change, and become a foundation for the next plan

II. Why make a strategic plan?

Making a Strategic Plan is an interesting exercise, and gets the adrenaline going! Should be visionary, conceptual and directional, and because they must also be realistic and achievable, which will provide the owners and / or managers to think strategically and act operationally. Being able to think strategically means that, when making decisions and choices, we solve for the best strategic option. Operational issues are all taken care of, but without having to think too much about it, make sure that your decisions and choices are in favor of your long-term strategic objectives.

Definition of objectives and focusing on them causes these goals to become unconscious drivers that guide actions. In this way, in terms of a structured strategic planning, means that you tend to drive your company in the right direction all the time, and you will do this without consciously thinking about it.

From developing a vision and work from there means that the vision becomes deeply rooted in the way of thinking to your business, and becomes part of your subconscious thought process.

The effect can be very powerful and rewarding. Putting the effort necessary to create a global vision and build on it, has become a strategic thinker. Making the right strategic action becomes easy.

III. What is involved?

A critical review of past performance by the owners and / or managers of a business, and also the preparation of a strategic plan in the short horizon beyond the normal annual budget requires the kind of thinking described above. Some key points to be observed during the review process and schedule are as follows:

Ø Consider the medium term of 3-5 years

or must be made by the owners / administrators

or must focus on issues of strategic importance

or must be done outside normal day to day work

or must be realistic, detached and critical

or must be written

o It must be reviewed periodically

IV. What does it contain?
In the development of a Strategic Plan, it is necessary to clearly identify the current status of the existing business, its objectives and strategies. Correctly defined, these can be used as a basis for a critical examination to probe existing or perceived strengths, weaknesses, opportunities and threats. Also forming part of a Strategic Plan are the following requirements:

or Vision

or Mission

or strategic issues

Ø Strategic Objectives

The measures or key performance indicators or

objectives or goals or

Or initiatives or action plans

V. Synthesis

The preparation of a plane is a multi step process, but it is not difficult to make, and can be carried out in a reasonably short time. For entrepreneurs who want to drive their business to the next level, a plan for the future is essential....